“Anti-Aging” and “Wrinkle cures” (Unfortunately, this is not a joke)

Anti aging has become a multi billion dollar industry. (I find this “odd” considering the fact that we can’t anti age). What I do know, “we can age gracefully, with dignity, and with beauty”. But none-the-less we spend billions of dollars pursuing the hype. (Another “oddity,” the generation that supports this industry is noted to be “the most highly educated generation”). And we don’t know we’re being played? How educated are we if we dishonor life’s passages and spend billions of dollars on hype? We have created a multi billion dollar industry with our "purchasing power.” Yes, we hold the power and we give it away to “Corporate America” and the “Chemical Industry”. Imagine what we could create with our power, our billions of dollars, if we directed it in a meaningful way? No telling the goodness that would go ‘round … Considering that I was “flabbergasted” by the numbers of the “anti aging industry,” I conducted research and was quite frankly “horrified” when I discovered a list of “the best sellers in wrinkle cure products”. To say that I was appalled by the ingredients is an understatement. (It’s difficult for me to even call them “ingredients”). To reveal the manipulation and dishonesty of this industry, I’ve compared the ingredients of a “best seller” to “an authentic product” to assist you in making an informed decision as to what you place on your skin, and where you place your power. Before making this comparison I’ll address the skin / how deeply it absorbs: The skin is our largest organ - it breathes, absorbs and eliminates. While “breathing and absorbing” the skin passes to our bloodstream (whatever we place on it) and this “product” passes through our system, absorbed by the Lungs, Kidneys, etc. To understand how deeply the skin absorbs, consider the “birth control patch” - by simply putting a patch on the skin the reproductive system is altered. That’s how deeply the skin absorbs. Here are the ingredients of a “best selling wrinkle cure” - exactly as advertised. (It should be noted that legally, ingredients must be listed so “the lay person” can understand them). What I understand, “someone doesn’t want us to understand”. (This is the part that’s not a joke) … “Predominate” ingredients: Argireline, Peption-5, Oligopeptide, Octapeptide, Glycerin, and Sodium Hyaluronate. “Other ingredients”: Dimethicone, Palmitoyl Pentapeptide-4, Decapeptide-7, Dipropylene Glycol, Cetahol, Beeswax, Cetyl Ethylhexanoate, Limnanthes Alba, Glycosyl Trehalose, Sodium Hyaluronate, Adenosine, Water, Propylene Glycol, Arctium Lappa Root Extract, Citrus Medica Limonum Fruit Extract, Humulus Lupulus Extract, Hypericum Perforatum Extract, Salvia Officinalis Leaf Extract, Clendula Officinalis Flower Extract, Saponaria Officinalis Leaf, Caviar Extract, Dimethicone, Polyacrylamide, C13 ~ C14 Isaparaffin, Laureth-7, Methylparaben, Triethanolamine, Propylparaben, Carbomer, Disodium EDTA, Perfume. Why this product is a “best seller” is beyond my scope (as is “C13, C14, Cetyl Ethylhexanoate)?? What I do know, “we can’t anti-age and we can’t cure wrinkles” and anyone advertising differently is laughing on the way to their bank. No question about that … My approach to skin care is forthright. I don’t use manipulative statements; I make no false promises; my formulations are extremely effective; you can comprehend my ingredients. I approach skin care as “food for the skin” and carefully select each ingredient for its high content of essential nutrients and their ability to penetrate the deepest layers of the skin. The sources for all of my ingredients have strict procedures in place ensuring that all material has been screened and analyzed and meet the highest medicinal and ethical standards.” There is no compromise. Here is what I offer - “Aging Gracefully” - exactly as advertised. (It didn’t make “the list”). Organic Ingredients: Olive Oil (infused with Rose blossoms), Camelina Oil, Wheat Germ Oil, Pumpkin Seed Oil, Carrot Seed Oil, Kukui Nut Oil, Evening Primrose Oil, Shea Nut Butter, and Essential Oils of Rosemary, Sage, and Benzoin.  Here are the benefits (all are extremely rich, I’ve listed only a few): Pumpkin Seed Oil (known as "green gold") one of the most nutritious oils available, contains Omega-3 and Omega-6 fatty acids, Vitamins A, C, E, and Zinc ~ Camelina Oil packed with Omega-3 fatty acids, Vitamin E and anti-oxidants ~ Carrot Seed Oil highly valued for skin care, improves tone, elasticity, and general skin health ~ Evening Primrose Oil rich source of an Omega 6 fatty acid that is needed for our cardiovascular, immune, nervous, and reproductive systems. Note: Essential Fatty Acids support physiological functions and are essential for the health of our organs and overall health. Essential Fatty Acids cannot be produced by our own bodies, and instead must be obtained from dietary sources. (Think “food for the skin”) During the time of discovering “the list” I had just finished reading Michael Pollan’s latest book, “Food Rules.” (He notes the importance of absorbing Essential Fatty acids, Vitamins and Minerals to maintain health). As he and I share the same opinion, here are some of his “food rules” that I believe should also apply to what we place on our skin: “Avoid products containing ingredients that no ordinary human would keep in the pantry ~ avoid food products containing ingredients that a third-grader cannot pronounce ~ avoid products that make health claims ~ avoid foods that are pretending to be something they are not ~ eat only foods that will eventually rot ~ eat foods made from ingredients that you can picture in their raw state or growing wild in nature ~ eat only foods that have been cooked by humans (think hand-crafted) ~ if it came from a plant, eat it; if it was made in a plant, don’t ~ eat well grown food from healthy soils” (think Organic). As I write I am soon to turn 60 years old. That’s a number to be reckoned with. In truth, I don’t look my age. My skin is beautiful; it’s firm, and my Spirit shines through. I don’t believe in “plastic surgery” nor do I pay money for hype. I have been using my products for over 30 years and the purity of the Plant world assists me well. Plant world: I have always felt a kinship with Indigenous cultures.  I admire their sense of community; their relationship to the Natural world; their customs, traditions and beliefs.  I love to look at their faces and into their eyes, especially the Elders.  Here you will find their life story, shining brightly for one to behold.  They do not have the “purchasing power” to buy products that mask their inherent beauty; their “beauty products” are found in Nature and they don’t attempt to mask their wisdom, they honor it. We have a lot to learn from people we call “3rd World”.  (Imagine if we directed our purchasing power towards sustaining our “3rd worlds” and our Indigenous people)?   Perhaps the next time someone considers a “face lift” (or “Cetyl Ethylhexanoate”) – instead of doing so, donates that money to preserving a few acres of our Rainforest?  (Now there’s a thought worthy of contemplation) … Quick side note: To understand the magnitude of what Indigenous people and their Ancestral lands give to us (and the horrific price they pay for our consumption) please rent the movie “Crude: The True Price of Oil”.  After viewing this movie, please consider the blessing that our “purchasing power” could bestow on the people, and their Ancestral lands, depicted in this film.  I believe we owe them nothing short of our care and our compassion.  They have given, unbeknownst to them, their lives and their lands to our consumption.  It should be noted that Chevron, the company responsible for this destruction, lobbies hard in Washington - alongside the Beauty Industry - to keep chemicals unrestricted”. Our “purchasing power” has bankrolled their lobbying power and by supporting “their hype” we support harmful, unrestricted, multi billion dollar industries.   Our track record, our legacy, and our never ending “trail of tears” reveal our priorities - It appears that the desire to “anti age” and turn a “blind eye” to ruthless corporations is more important to us than annihilating a culture.   We can do better. Our purchasing power is a mighty, mighty force as well as a blessing.  We have the potential to create an honorable legacy, one to be proud of, if we look beyond “our own face”.  I believe it would benefit all life, if we put mindfulness and heart into our power.  Perhaps if we place our power within, held it in our hearts, we would come to know the goodness that unfolds when we “come from the heart” rather than “the pursuit of hype”.   I believe The Dali Lama expresses this sentiment best … “We can't be useful to ourselves unless we're useful to others. Whether we like it or not, we're all connected, and it is unthinkable to be happy all by oneself. Anyone concerned only by his own well-being will suffer eventually. Anyone concerned with the well-being of others takes care of himself without even thinking about it. Even if we decide to remain selfish, let us be intelligently selfish - let us help others”. Let’s age gracefully, with dignity for all … Elise Muller, Proprietor / Artisan / Lover of Inherent Beauty Mountain Spirit Botanicals For further understanding on “unrestricted corporations” – this article “lifts their veil of secrecyhttp://www.huffingtonpost.com/ellen-cantarow/big-oil-makes-war-on-the_b_651526.html

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